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Ukujonga kwihlabathi eliMbala lemisonto yetawuli eBrazil
IBrazil, lelinye lawona mazwe ahlukeneyo anelifa lenkcubeko etyebileyo kunye neendawo ezintle zomhlaba zizenzele indawo yelaphu phakathi koqoqosho lwabo olukhula ngokukhawuleza. Umzekelo obalaseleyo ngumsonto wetawuli, umxube wobugcisa obudala obubekekileyo kunye nohlobo lwakudala lwaseScotland ekwenzeni ilinen, kunye nentsha. Phambi kokukhaba - uMzantsi Melika sesona sigebenga silukiweyo sinamandla, sineenyawo ezimele ilifa elinamandla lamalaphu amiliselwe kwinkcubeko nakwimbali ukwenza indlela yawo kwixesha elisebenzayo lobunewunewu, uzinzo kunye nobukrelekrele. Siza kugrumba nzulu kwezi zinto zilandelayo zifunyanisiweyo ukuze sifumane abavelisi bemisonto yetawuli abangama-20 abaphezulu baseBrazil kwaye yintoni ebenza bahluke, nawaphi na amanyathelo okusingqongileyo abawasebenzisayo kunye nendlela ubukho babo obulomeleza ngayo icandelo lelaphu elinamandla laseBrazil.
Abavelisi bemisonto yetawuli ye-Elite eBrazil
Kwenye yeehabhu ezivelisa itawuli yokuqala yaseBrazil, iqela elahlukileyo liyavela- eliquka amagqala eshishini ahloniphekileyo kunye nabavelisi abatsha. Zaziwa ngokusebenzisa kuphela ezona mathiriyeli zigqwesileyo zendalo kunye nomgangatho, ezi nkampani zisebenza ngokukhethekileyo ekudaleni imisonto eziva inobunewunewu ngokuchasene nolusu lwakho ngelixa ibonakalisa utyalo-mali oluhlala ixesha elide. Ngetekhnoloji yokujikeleza ephucukileyo kunye nokufunwa kwemathiriyeli ekrwada ngononophelo, aba bavelisi bazenzele igama kwimakethi eyandayo. Lo mxube yinto enika umenzi ngamnye kunye nesazisi, mhlawumbi ngokukhupha izinto eziphilayo okanye ukufaka ii-microfibers ezihlakaniphile ezikunceda ukuba wenze ngcono.
IiNkampani zokuVelisa iTowel ePhezulu eBrazil
Kodwa xa ujongisisa ubonisa ukuba abona bavelisi abahamba phambili kwimisonto yetawuli, bedityaniswe ngumgangatho oqhutywa ngumntu waseBrazil. Amashishini anengqondo amancinci ukuya kwaphakathi achitha amandla amaninzi ekulungiseleleni i-R&D, kunye nokufumanisa ukufunxa okugqwesileyo kobumanzi ngelixa ukuqina okuqinisekileyo kodwa kunye nokuthuthuzela imisonto. Ukunceda ukuqinisekisa umgangatho wemathiriyeli yabo ekrwada, bagcina ubudlelwane obuluqilima namafama womqhaphu kunye nabanye ababoneleli ngefayibha. Yintoni enika umdla ukuqaphela malunga nalo mkhwa, nangona kunjalo, kukuba abanye abavelisi baye bazenzela imixube yabo yokuxuba amalaphu endalo anjengomqhaphu kunye ne-bamboo ngeentsinga zokwenziwa zolungelelwaniso olugqibeleleyo phakathi kokuthuthuzela kunye nokusebenza. Ukuzinikela kwayo okungagungqiyo kumgangatho ophezulu kwenze umsonto wetawuli waseBrazil wathandwa kwihlabathi jikelele nakwiibhanki zabarhwebi baphesheya abanqwenela amalaphu akumgangatho ophezulu.
Imveliso yomsonto wetawuli: ITrailblazer eBrazil
Ngaphambili kubo bonke abavelisi abakhulu yimimoya ephazamisayo ekhokele utshintsho kwishishini ngokwenza izinto ezintsha. Aba vulindlela babephakathi kwabokuqala ukuziqhelanisa nozinzo, bevuma imfuneko yokuvelisa ngendlela elungeleleneyo kwendalo ngaphambi kokuba oko kube yimfuneko yehlabathi. Ngokudityaniswa komqhaphu ophilayo kunye neentsinga ezisetyenzisiweyo kunye nemisonto yazo, baye bamisela amanyathelo amatsha okwenziwa ngokuzinzileyo. Igalelo labo aliphelelanga kwizinto; bakwasebenzisa oomatshini abonga amandla, banciphise ukumoshakala kwamanzi ngokuwaphinda bawasebenzise kwimveliso yexesha elizayo kwaye banenkqubo yokulawula inkunkuma enoxanduva ukuze bacuthe unyawo lwabo lwekhabhoni kule planethi. Phakathi koosomashishini abaliqela besizukulwana sokuqala, ezi blazers zeendlela ziyimbonakaliso ephilayo yendlela amalinge aqhutywa yinzuzo kunye nozinzo anokuphila ecaleni kwelinye.
Intshatsheli eZinzileyo kwiCandelo lemisonto yetawuli yaseBrazil
Kuninzi lwecandelo leetawuli zaseBrazil, uzinzo lungaphezulu nje kwegama eliqhelekileyo leshishini - limele eyona ndlela yabo. Oku kwenza ukuba iinkampani ezimbalwa zigqame njengezona ziluhlaza, ezo zimo zengqondo kwi-eco-consciousness zibazuzela olu dumo ngokuhamba kwexesha. Kwezinye iimeko aba bavelisi banezatifikethi (ezifana ne-GOTS, i-Oeko-Tex) nto leyo ethetha ukuba bathobela imigaqo engqongqo yokusingqongileyo neyentlalo. Akukho namnye kwimisonto yabo eyenziwe ngezinto eziphilayo okanye ezenziwe ngokutsha kodwa ngaphezu koko zifakwe imibala kusetyenziswa iidayi ezingeyotyhefu kunye neekhemikhali. Abo benzi bee-automakers babonisa ukuba ukuba ne-eco-friendly ilungile kokusingqongileyo, kwaye ikwayindawo yokuthengisa kubathengi abanenkathalo yokusingqongileyo.
Olona luhlu lukhulu lwabavelisi bemisonto yetawuli eBrazil [2021]
Ukuzama ukuzulazula kubo bonke ababoneleli bemisonto yetawuli baseBrazil kufuna ukuqonda ngokupheleleyo amandla awodwa enkampani nganye. Iintlobo ngeentlobo zeemveliso, ukhetho lokulungelelanisa, amaxesha okukhokela kunye nezakhiwo zamaxabiso zizinto ezimbalwa ekufuneka ziqwalaselwe ngabo baza kuba ngabathengi. Uninzi lwaba baboneleli bakwabonelela nangezinye iinkonzo ezinje ngokubonisana noyilo, ukuthelekisa umbala ngokwesiko nasemva kwenkonzo yokuthengisa Banika ii-odolo ezinkulu kumaqabane orhwebo kunye neebhetshi ezincinci, ze-niche zeempawu ze-boutique. Ngokujolisa kuguquguquka kunye nezisombululo zabathengi bokuqala ababoneleli abaphezulu eBrazil baqinisekisa uhambo olulungelelanisiweyo ukusuka kuphando ukuya ekuthunyelweni, beqinisa isikhundla sabo njengamahlakani athembekileyo ngaphakathi kwekhonkco lokubonelela ngehlabathi.
Ukuyishwankathela, ishishini lokusila itawuli eBrazil ludibaniso lwesiko kunye nenkqubela phambili edibana phakathi kwezakhono zelifa lemveli kunye neteknoloji yanamhlanje. Abavelisi abaphambili eBrazil benza okungakumbi kunokusonta nje umsonto; bakha iintsomi ezintsha, uzinzo kunye nomgangatho. Ngayo yonke ikona yehlabathi isiya ekusetyenzisweni okunenkathalo, eli candelo lomsonto wetawuli eBrazil libekwe kakuhle kwaye likulungele ukuthatha ithuba lokubonelela ngeemveliso zodidi olungelulo nje ubunewunewu kodwa nezinokonakala kwebhayoloji ezihambelana nezinto ezikhethwayo kwihlabathi liphela.